Friday, November 6, 2009

Is Tweeting For You?

A Lot of Clients have asked me in the recent past what are the benefits of tweeting? 2008 was a huge year for tweeting and 2009 is even bigger.

The micro-blogging site is a great social networking tool, putting individuals, businesses, celebrities and spammers on the same ground. Twitter is a micro-blogging tool which allows up to 140 characters of short messages to be broadcast from its interface, which can be read by any other Twitter user. Unlike Facebook or Linkedin, Twitter allows users to declare who they are interested in following. A User who is being followed by another user doesn’t necessarily have to reciprocate. In comparison with our regular blogging, which is limited to a few posts in a month, Twitter fulfills the need for a faster mode of communication as it demands very little need of time and thought for content creation.

There has been a lot of hype about Social Networking in the press recently and below are just some of the benefits of Tweeting:

* You can reach your target audience free of charge.
* Watch what your competitors are doing
* Drive Traffic to your Site
* Remind Clients / Customers that you are still in business
* Alert Clients / Customers of Special Offers, Events etc.

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