Tuesday, March 8, 2011

No. 2 Tech tool for Business

My next tool that I want to highlight is Evernote from www.evernote.com

Its a fantastic FREE Tool to keep notes in. You can type notes, record notes, keep images etc.

You can load Evernote to your PC and Your Phone and then Synchronise all together in one place simply by plugging your Phone into your PC.

So, if for example you are walking around and something pops into your head, you can simply launch Evernote on your Phone and record a short message or type a note in and when you get home and check your notes or Synchronise to your PC. You will never forget anything again.

You can also organise notes into different Notebooks, so you could have a notebook for work and one for your busy personal life.

The following is a quote from the Evernote website "Put your thoughts, ideas, inspiration, and things to remember all in one place. Use Evernote for work, for play, and for everything that’s noteworthy."

It really is well worth trying out.

Monday, March 7, 2011

No.1 Tech tool for Business

Ok The first Tool that i think is really cool is blueface.ie.

For just €9.99 + VAT per month you can get a local number anywhere in Ireland.

If someone calls that number it rings through to either a Landline or to a VOIP Phone free of charge. You do pay to forward to a mobile.

You can control everything from a control panel. Well worth looking into it if you travel a lot or are out of the office a lot.

You also get a Voicemail facility and an email is sent when a Voicemail is left.

So go to www.blueface.ie its well worth looking into.

I will post more tech tools in the coming days.

Wednesday, January 5, 2011

How to start an Online Conversation about your Product

You have your website up and running. You have your Facebook Page ready to go but how do you go about getting your brand or product out there? Start an Online Conversation about your brand or Product and here's how...

1. Identify your key online influencers..
Do some market research and identify the key online influencers for your brand or product. This is where your potential online customers can be found, boards, forums, blogs etc. These people are already interested in your type of product and are more likely to talk about your product.

2. Join the Online Conversation..
Once you know where these people are you can join in on the conversations. This takes time and persistence and you need to be consistent about participation, offering advice and insights to add value to the conversation.

3. Develop Relationships..
Joining the conversation is not enough you need to develop relationships with some of your key influencers. Interact regularly with them, provide useful information and above all be accessible.

4. Acknowledge your Online influencers..
Once you identify who your key online influencers are and have developed a relationship with them, you then need to acknowledge these people in ways that can lead to indirect promotion of your product through more online conversations. One way of dooing this is to send product samples to them requesting their opinion.

5. Make the conversation lead back to you..
Your online efforts should always lead back to your website where people can get more information on your product. Facebook, Twitter, Blog, You Tube or LinkedIn Groups should also lead back to your main point of sale - your web site.

I hope you find these tips helpful. If you want further information on our services go to www.futurasoft.com