Not Sure if Social Media is of any benefit to a Small Buainess??

Take a look at some of the stats taken from various sources in an effort to help break social media down into easy-to-understand pieces, so you can make sense of and make use of this powerful resource in a way that grows your business.

• 86% of B2B firms are using social, compared to 82% of B2C. (Source)

• B2B firms aren’t as active in their social media activity with only 32% engaging on a daily basis compared with 52% of B2C firms. (Source)

• More than half (53.5%) of marketers surveyed said they currently use social media as part of their marketing strategy. This is up from 2009, when 45.0% of marketers said they used social media for marketing. (Source)

• The top three social networks—Facebook, Twitter, and LinkedIn collectively received more than 2.5 billion visits in the month of September 2009 alone. Twitter grew by more than 600% in 2009, while Facebook grew by 210% and LinkedIn by 85%.

• A recent report revealed that, on average, 900,000 blog posts are created within a single 24-hour period.

• The online photo sharing site Flickr now hosts more than 3.6 billion user images.

• The online bookmarking service Delicious has more than 5 million users and more than 150 million unique bookmarked URLs.
So, perhaps this social media thing is going to catch on after all !!